The Lidl Plus rewards card is designed to help shoppers save money when shopping at Lidl stores across the UK.
The programme operates through a mobile app that provides access to exclusive coupons, weekly discounts, and digital receipts.
Since its launch in the UK, Lidl Plus has become a central part of Lidl’s customer loyalty strategy.
What is the Lidl Plus Rewards Card?
Lidl Plus is Lidl’s digital loyalty card, available through a free smartphone app for iOS and Android devices.
Lidl Plus is available to customers aged 18 and over and requires a registered account linked to the app.
It helps customers track spending and simplifies returns.
How It Works
Instead of carrying a physical card, you scan a digital QR code from the app at checkout.
This allows eligible coupons and discounts to be applied instantly to your purchase.
Once registered, the app also stores digital receipts for purchases made using Lidl Plus.
Lidl Plus Benefits
Some campaigns are time-limited or seasonal, such as holiday-themed promotions or weekly surprise deals.
These offers are not available to customers who do not use the Lidl Plus app.
Weekly Coupons and App-Only Discounts
One of the main Lidl Plus rewards card benefits is access to weekly digital coupons.
These offers must be activated in the app before shopping and are applied when the digital card is scanned at checkout.
Discounts may include fixed price reductions, percentage-based offers, or special promotions on selected items.
Digital Receipts
Lidl Plus automatically saves a copy of your receipt in the app after each eligible transaction.
This removes the need for paper receipts and makes it easier to manage returns or warranty claims.
Digital receipts also help users review previous purchases and track spending habits over time.
Personalised Offers
The app may present offers based on your shopping history and usage patterns.
This means Lidl Plus advantages can vary from one user to another, depending on how often and what you buy.
In some cases, spending thresholds unlock additional coupons as part of Lidl’s reward campaigns.
Integrated Payment Features
In the UK, Lidl Plus also supports Lidl Pay, which lets customers link a payment card to the app.
This enables payment and coupon redemption in a single step at checkout.
The availability of this feature may depend on app version and store setup.
How to Use the Lidl Plus Rewards Card
Getting started with Lidl Plus is simple:
- Download the Lidl Plus app from the App Store or Google Play
- Register using your email address or mobile number
- Activate available coupons before shopping
- Scan the digital card at checkout
If the card is not scanned, coupons and digital receipts will not be applied or saved.
Receipts may take a short time to appear in the app after checkout.
Lidl Plus Advantages Compared to Traditional Loyalty Cards
Lidl Plus advantages stand out when compared to traditional plastic loyalty cards. Offers an update each week, and coupons do not need to be printed.
Everything is stored digitally, reducing the risk of losing cards or forgetting them at home.
Another advantage is flexibility. The app combines discounts, receipts, and payment options in one place.
This makes Lidl Plus easier to manage than older loyalty systems that rely on manual processes or separate cards.
Lidl Plus App Problems
Despite its benefits, some users report Lidl Plus app problems. These issues are not universal, but they can affect usability.
App Performance Issues
Some users experience slow loading times or app crashes, particularly on older smartphones or during peak usage hours.
Keeping the app updated often improves performance.
Receipt or Coupon Issues
If the digital card is not scanned correctly, coupons may not apply, and receipts may not appear in the app.
In some cases, receipts can take several minutes to sync after checkout.
Over Capacity or Technical Errors
During major promotions, users have reported temporary access issues linked to high demand.
These Lidl Plus over capacity situations are usually resolved once traffic levels return to normal.
Regional Settings Confusion
If location settings are incorrect, the app may display offers that do not match your store. This is more common for users who travel frequently.
Using Lidl Plus Abroad
Lidl Plus is available in many European countries, but Lidl Plus abroad is limited by region.
A UK Lidl Plus account is generally intended for use in the UK only. When travelling, coupons and offers from your UK account may not be valid.
In some cases, users may need to change their country settings or create a new account to access local offers.
Features, rewards, and availability may vary by country.
Lidl Plus Interests and Data Use
Lidl Plus interests are determined based on how you use the app and what you buy. Purchase data helps Lidl tailor offers and promotions to individual users.
This personalisation is a core part of how the Lidl Plus rewards card operates.
The app collects data necessary to provide its services, including transaction history and app usage.
Lidl states that this data is handled according to its privacy policy and applicable data protection laws.
Lidl Plus Contact Information
If you experience issues with the app or have questions about your account, Lidl Plus support is available through Lidl UK customer service.
Lidl Great Britain Ltd
Lidl House
14 Kingston Road
Surbiton
KT5 9NU
United Kingdom
Customer Service Phone: +44 203 966 5566
Customer Support Email: [email protected]
Support teams can assist with account access, coupon issues, app errors, and general Lidl Plus enquiries.
Final Assessment
Lidl Plus UK is a practical tool for regular Lidl shoppers who want access to app-only discounts and digital receipts.
The Lidl Plus benefits can result in meaningful savings over time, particularly for frequent customers.
While some Lidl Plus app problems exist, most are temporary or device-related.
Disclaimer: This article is for informational purposes only and does not represent official advice from Lidl. Features, offers, and availability of Lidl Plus may change over time. Always check the official Lidl Plus app or Lidl UK customer service for the most current and accurate information.
